PROJECT NAME

Project G13 Video Production/Marketing

SKILLS
Visual Brand Application, Marketing Planning, Video Production, 3D Imagery, Conference Media, Business Development Support
STAKEHOLDERS
General Dynamics Mission Systems

EXPLORE PROJECT G13 AT GENERAL DYNAMICS MISSION SYSTEMS >

Project G13 communications graphic from General Dynamics Mission Systems
Project G13 graphic from General Dynamics Mission Systems — select to visit the project website.

Building on an Existing Visual Brand

A colleague created the visual brand language for Project G13. I picked up that foundation and carried the project through a marketing plan supporting the business development team, extending the established creative direction across conference and customer-facing materials.

Marketing Planning and Production

My work included video production, 3D imagery for a holofan projection for use at conferences, and four publicly released videos for sharing with customers.

Conference Visuals

I created 3D imagery for a holofan projection, bringing the project’s visual presentation into a conference setting.

Customer-Facing Videos

I produced four publicly released videos to support the business development team in communicating the project’s capabilities to customers.

WATCH VIDEO 1 ON VIMEO >

WATCH VIDEO 2 ON VIMEO >

WATCH VIDEO 3 ON VIMEO >

WATCH VIDEO 4 ON VIMEO >

Results

These efforts supported the business development team and helped lead to a major demonstration of the project’s capabilities at an invitation-only government event focused on small unmanned aircraft systems (sUAS).

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